Cookie Policy
01 Introduction
This Cookies Policy explains how Yfus Solutions Ltd (“we”, “us”, or “our”) uses cookies and similar tracking technologies when you visit our website, use our online platforms, or interact with our digital services. This policy should be read alongside our Privacy Policy.
By continuing to use our website or services, you consent to our use of cookies as described in this policy. You may withdraw your consent at any time by adjusting your browser or cookie settings as described in Section 6.
02 Who We Are
Yfus Solutions Ltd is the data controller responsible for this website and any cookies placed through it.
| Company | Yfus Solutions Ltd |
|---|---|
| Registration | Registered in England & Wales |
| Contact | info@yfussolutions.co.uk |
03 What Are Cookies?
Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit a website. They are widely used to make websites work more efficiently, improve user experience, and provide information to website operators.
Similar technologies include web beacons, pixel tags, local storage, and session storage. For the purposes of this policy, we refer to all such technologies collectively as “cookies”.
04 Types of Cookies We Use
We use the following categories of cookies on our website and services
4.1 Strictly Necessary Cookies
These cookies are essential for our website to function properly and cannot be switched off. They are usually set in response to actions you take, such as logging in, filling in forms, or setting your privacy preferences. Without these cookies, certain services you have requested cannot be provided.
- Session management and authentication
- Security and fraud prevention
- Load balancing and server performance
- User preference and consent storage
4.2 Performance and Analytics Cookies
These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our website. They help us understand which pages are most and least popular and see how visitors move around the site. All information collected is aggregated and anonymous.
- Google Analytics (page views, session duration, traffic sources)
- Error tracking and diagnostics
- A/B testing and feature performance measurement
4.3 Functional Cookies
These cookies enable the website to provide enhanced functionality and personalisation. They may be set by us or by third-party providers whose services we have added to our pages. If you do not allow these cookies, some or all of these features may not function correctly.
- Language and region preferences
- Saved form data and user settings
- Live chat and customer support tools
4.4 Targeting and Marketing Cookies
These cookies may be set through our website by our advertising partners. They may be used to build a profile of your interests and show you relevant adverts on other websites. They do not store directly personal information but work by uniquely identifying your browser and internet device.
- Retargeting and remarketing campaigns
- Social media integration (e.g. LinkedIn, Facebook)
- Conversion tracking
05 Cookie Duration
Cookies we use are either session cookies (deleted when you close your browser) or persistent cookies (which remain on your device for a set period or until you delete them). The specific duration varies depending on the cookie’s purpose
| Cookie Type | Duration | Examples |
|---|---|---|
| Strictly Necessary | Session | Login token, CSRF token |
| Performance | Up to 2 years | Google Analytics (_ga, _gid) |
| Functional | Up to 1 year | Language preference, settings |
| Targeting/Marketing | Up to 1 year | Ad pixels, retargeting IDs |
06 Managing and Disabling Cookies
You have the right to decide whether to accept or reject non-essential cookies. You can exercise your cookie preferences by
- Cookie consent banner: When you first visit our website, you will be presented with a cookie consent banner allowing you to accept, reject, or customise your cookie preferences.
- Browser settings: Most browsers allow you to control cookies through their settings. Please consult your browser’s help documentation for guidance.
- Third-party opt-out tools: For analytics cookies, you may use the Google Analytics Opt-out Browser Add-on at tools.google.com/dlpage/gaoptout.
- Contacting us: You may contact us directly at [Insert contact email] to request that we stop using certain cookies.
Please note that if you disable or refuse cookies, some parts of our website may not function properly or may become inaccessible.
07 Third-Party Cookies
Our website may include functionality provided by third parties, which may set their own cookies on your device. We do not control the use of these third-party cookies and recommend you review the relevant third party’s cookie and privacy policies for more information. Third parties who may set cookies include
- Google (Analytics, Ads, Maps)
- Meta / Facebook (social plugins, pixel)
- LinkedIn (insight tag, share buttons)
- Hotjar or similar session recording tools
- Payment processors (e.g. Stripe, PayPal)
08 Legal Basis for Processing
Our use of cookies is governed by the Privacy and Electronic Communications Regulations 2003 (PECR) and the UK General Data Protection Regulation (UK GDPR). Our legal basis for using non-essential cookies is your consent, which you provide via our cookie consent banner. Strictly necessary cookies are placed on the basis of our legitimate interests in operating a functional and secure website.
09 Updates to This Policy
We may update this Cookies Policy from time to time to reflect changes in technology, legislation, or our business practices. When we make material changes, we will update the “Last updated” date at the top of this document and, where appropriate, notify you by other means. We encourage you to review this policy periodically.
10 Contact Us
If you have any questions, concerns, or requests relating to this Cookies Policy or our use of your personal data, please contact us
- Email: info@yfussolutions.co.uk
- Post: Yfus Solutions Ltd, 23a. Lee High Road, London. SE135LD
- Website: yfussolutions.co.uk
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